IP licensing company Network-1 Technologies said the US Patent and Trademark Office issued it two new patents.
They are US Patent No. 9,805,066 “Methods for Using Extracted Features and Annotations Associated with an Electronic Media Work to Perform an Action” and US Patent No. 9,807,472 “Methods for Using Extracted Feature Vectors to Perform an Action Associated with a Product.”
“The claims in the newly issued patents are generally directed towards methods of content identification and performance of actions following therefrom,” said Network-1.
The newly issued patents arise from patent applications contained in the patent portfolio acquired by Network-1 from Professor Ingemar Cox in 2013.
The portfolio includes patents relating to enabling technology for identifying media content “such as music and videos, and taking further actions to be performed based on such identification including, among others, the insertion of advertisements and the facilitation of the purchase of goods and services relating to the media content.”
Cox is currently a professor at the University of Copenhagen and a professor at University College London, where he is Head of its Media Futures Group.
Cox was formerly a member of the Technical Staff at AT&T Bell Labs and a Fellow at NEC Research Institute.